Our Services
We focus on four core commercial capabilities but can assist in wide range of different challenges. In all our projects we combine category and shopper management with commercial expertise and financial accumen.
Revenue and Profit Growth
We identify revenue and or profit opportunities across 4P (Product, Pack, Price and Promo) from a category, brand, channel and customer angle.
(Inter)national Pricing
We advise you on pricing strategies. We analyse and harmonise TTS and contracts. We set up financial framework and guidance.
Annual Business Planning
We support you in building a plan that matches with your vision and delivers on your ambition. We define must win battles, white spots and identify potential risks.
(Inter)national Negotiations
We are your sparring partner through the nego process. We offer different packages with different levels of commercial & financial advice and support.
Performance Management
We make sure you are on top of your P&L and forecast and support you making the right decision when targets and expectations change.
Selling
We support you in building strong trade stories by understanding the retailer economics. The better you sell, the less you negotiate.
Channel & Customer/Supplier
We aide you in determing where and how to play. We set up go-to-market strategies. We evaluate your customer relationships through our CVA model.
Sales Strategy & Execution
We translate strategies and insights into concrete actions. This can range from category and shopper management, Field force routing, incentive plans, On-Trade strategies, guide you through relaunches or focus on perfect execution.
Capability Building
We help you build sales capabilities within your organisation through internal & external training programs.
Value creation & Efficiency
We drive value by improving quality, accuracy and time spent on critical business processes ( S&OP, Annual Business Planning, etc) so you have more time growing than running the business.
Transformation
We assist you in large transformation projects: carve outs, transition to a new system, moving tasks to 3th parties, etc.
Tooling
We develop easy to use tools in excel and powerbi to deliver insights to your business or improve reporting. We build promo & nego tools, P&L simulations or make sure you are on top of the evolution of your retailers margins!